How can you stay relevant in your industry? Why should you stay relevant? What resources can you use to find the latest information?
Today, Ayesha, Alisa, Jason, and Josh talk about what it takes to stay relevant in your industry. Staying relevant can reduce your risk of being laid off or if you're downsized, make it easier for you to find another job more quickly and puts you in a better position for promotions and raises. When you master new and valuable skills, you increase your market value not only internally, but to your clients. But it isn’t just about getting that promotion. Staying relevant gives you an advantage in many other ways and provides its own set of intrinsic rewards.
In this episode of the Bosses 4 Bosses podcast, you’ll learn tips on how and why to stay relevant, which span industries of all kinds. You’ll also learn why it is important to know your target audience.
Talking Points:
00:29 - Introduction: why it is important to stay relevant
03:20 - Continuing education for business owners and how subscriptions can help keep you current
05:05 - Continuing education for lawyers and having conversations to stay relevant
09:10 - Continuing education for marketers and reading and consuming data to stay ahead of the game
10:04 - Knowing your target audience
12:57 - Boss Moves of the Week
16:00 - Conclusion and getting a hold of us
Resources/Links:
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